consultancy in Creative Thinking and Innovation

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Our core expertise

Our core expertise is creating Shifts in Minds for Shifts in Action

All our approaches are conceived to provoke deep changes in the ways people see and think in order to regenerate their Thinking, develop more pertinent and more innovative ways of seeing and doing in order to obtain better results in an uncertain world.

Instead of leaving you trapped by your assumptions and your definitions of your "Business", your markets and your opportunities, the Shifts in Minds we create empower Innovation by allowing anyone

  • to see and decode the World with new lenses
  • to understand a world that is still largely unknown
  • to sense new opportunities and emerging needs
  • to seize them creatively and develop a Vision for the Future
  • to act in new ways

As a result, you develop those vital creative capacities of seeing, thinking and doing differently. 

This allows you to "operate from the Future" instead of "operating from the Past". Being locked in the Past is keeping a "backward" and "feedback" orientation. It leads companies to compare results with plans, to take corrective actions and to refine fundamentally-sound strategies while today's challenges require coming up with novel ones.

What is needed is the adoption of a "Feed-Forward" orientation to "operate from the Future": challenge and regenerate your "Thinking", your Perceptions and your Vision to design new ways forward.

Operating from the Future allows you to reinvent your Businesses in more fundamental ways, invent new growth possibilities and create a sustainable Future.

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Derbigum is a good example of what we do

This group moved from the "Waterproofing Business" (selling square meters of a waterproofing membrane) to "Greennovation for Buildings" (selling renewable Energy-efficient "packages" in partnership with Energy distributors such as Electrabel and major insurance companies). This multiplied their turnover by five over a five-year period.

We help our customers make the three necessary shifts needed to empower Profound Innovation and Positive Change

  1. Shift in Feelings : from Fatalism, Anxiety and Anger to Optimism, Hope and Confidence
  2. Shift in Thinking : from Linear and Cartesian Thinking  to Creative and Holistic Thinking
  3. Shift in Intentions : from Criticism, Ego protection and fight against the current Reality to the desire to create and design new possibilities
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